EFFECT OF STRATEGIC MANAGEMENT ON ORGANIZATIONAL PERFORMANCE IN ANAMBRA STATE, NIGERIA

Abstract

This study is to investigate the effect of strategic management on organizational performance in Anambra State, Nigeria with particular reference to some manufacturing firms in Anambra State, Nigeria. The main aim of the study is to investigate the effect of strategic management on organizational performance on manufacturing firms in Anambra State, Nigeria. The study is anchored on resource-based theory. Relevant literatures were reviewed taking cognizance of the problem and the hypotheses of the study. The population of the study comprises of 1,200 selected employees while the sample size consists of 300 using Taro Yamane’s formula to obtain the sample size. Multiple regression analysis was employed to analyze the data generated. It was discovered that strategy objective through strategy development has a favourable influence on organizational performance of manufacturing enterprises in Anambra State, Nigeria. The appraisal of strategy has a substantial impact on the organizational performance of production companies in Anambra State, Nigeria. The study thus suggested that strategic objectives be aligned with organizational goals in order to actualise organizational performance while maximising worker efficiency. To do that organizations should search greater participation from lower-ranking managers and supervisors when establishing strategy so that the established strategies are viable and aligned with both immediate and future goals of the organization. Also, organizations must have a well-planned strategy. Finally, the study recommended that every organization should evaluate his strategies every year in order to assess their consistency with organizational goals, objectives and strategic assessment should be done on a continuous, rather than a periodic basis so as to allow progress’ standards be created and more thoroughly tracked.